Posts Tagged ‘Branding’

Beat*Shot Spins for J Dilla 4

Jan20 CATEGORY: Branding Events  /  TAGS: , , , , ,  

February is fast approaching and that means one thing, J Dilla month is upon us. Jay Dee, the Detroit based producer has become a legend and is the most celebrated Hip Hop producer of all time. He has worked with the likes of Tribe Called Quest, Common, The Pharcyde, Busta Rhymes and countless others. DJ Trumastr founded the Beat*Shot spins for J Dilla event 3 years ago to raise funds for the J Dilla Foundation, which helps fund inner-city music programs and curriculums. The event has local musicians from the area perform, DJ and cover Jay Dee songs to pay tribute to the late producer. All proceeds from the event go to the foundation. We created this “518 donut” logo for Beat*Shot which will be featured on all materials and apparel for the event. Donuts were a huge love of J Dilla’s and was even the title for his last album right before he passed. We pay tribute to the musician who has had a monumental impact on the hip hop and music scene as a whole. Thank you Jay Dee.

Bullseye Party Rental Rebrand

Aug26 CATEGORY: Branding Clients  /  TAGS: , ,  

Bullseye Party Rental, based out of Queensbury reached out to us to revamp their existing logo. The current logo, a cool, laid back bull with shades has served the local company well. Owner Eric Seelye said it was time to retire the old guy. After meeting with him, we wanted to update the brand and keep the party vibe alive, while still maintaining what the core of the company does with tents, chairs, linens, etc. The tent struck us as a great image to go from and we illustrated it and using some gradation to give it some dimension. Getting the brand into a color scheme was also needed for Bullseye, and we went with good ‘ol red and blue. We also made sure the logo would work as a 1-color option if the company decides to use any basic applications with it. Bullseye’s new website is also in the works with us, we will keep you posted on that as well. In the meantime, catch Bullseye Party Rentals on their current site at www.bullseyeparty.com and get in touch with Eric about your next big party!

Adirondack Resorts Press

Jan5 CATEGORY: Branding Clients  /  TAGS: , , ,  

Adirondack Resorts Press, Inc. has been printing, publishing and designing newspapers, brochures and post cards in the Lake George region since 1923. The printers invented Colorgraph™ technology, which was a unique method of 4-color printing. The process produced rich and vibrant publications for its clients. Adirondack Resorts Press will be launching a line of merchandise coined Adirondack Resorts Presswear. The merchandise will include original and exclusive artwork that Adirondack Resorts Press created for the businesses back in the mid 20th century. The line will be offered starting Summer of 2011 exclusively at Happy Jack’s in Bolton Landing. We will be working with Adirondack Resorts Press and Happy Jack’s with the design of the shirts, merchandise and online store for the line of clothing. We also recreated the brand for Adirondack Resorts Press for their new designs and online store launch which is meant to bring the brand up-to-speed while retaining its older, visual roots from the 1950′s.